Why #gamification matters

I am watching the new Netflix series "Dad of Light" which shows a kid whose Dad just got retired and uses Final Fantasy XIV (a MMORPG game) to try and connect with him. The kid gives his dad a PS4 and a FFXIV game as a gift. I won't spoil anything. I'm also only on...

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Deepest RAMP analysis

Yes, I know... more crazy stuff?  Just a deeper analysis and an explanation on where this is taking my frameworks 🙂 Now, you can download the image on the left and give it a try. The idea here is to start some combinations on the player types. Not that it will take...

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A deeper RAMP analysis

Ok, So what's with this image: I was talking with #gamification guru Roman Racwitz during his last visit to Mexico about how I believe that Purpose is the most important component in RAMP. He then countered by saying that Mastery is better. In the end we both agreed...

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A sweet Milestone

Well, we just found this: Our logo shows up when people look for BLUErabbit in google images. It wasn't there a couple of days ago! 😀 Thanks for using BLUErabbit! Let's keep putting #gamification in every...

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RAMP analysis

Ok, so what's the deal with RAMP. It stands for Relatedness, Autonomy, Mastery and Purpose. The four most important concepts of a #gamification strategy. However it's not just that simple. Experts all around the world have proposed several explanations on it. It comes...

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Using the 4K2F to test your design

4K2F Despite what some #Gamification experts (yes, I'm talking to you Andzrej) fun is an important element. NOW... Andzrej Marczewski is NOT wrong: Fun must be experienced as a consequence of the experience. Do not FORCE it. So, how do you design for it? Nicole...

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Testing your design

Knowing you are doing the right thing in #Gamification is really hard when you don't have the right tools at hand. Now, the first thing you should keep in mind are your KPIs. These little guys will tell if ANY project is going in the right direction, however, one...

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The effects of violent video games

I read this information a while back, but I wanted to share it with you. Violent GAMES do NOT, I repeat, DO N-O-T, cause aggression. The full article is here (please, support them by clicking) and you can read even further  here  It's great to know this because the...

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Thre Paradox of #gamification design

The Paradox The harder for the Game Master, the easier for the players. This idea came to me as a Dungeons and Dragons Game Master (which is pretty much the one skill you need to become a gamification designer). The thing is that the amount of rules the game master...

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The power of ALMOST

In #gamification we all know about FLOW. That feeling you get when you #almost achieve a goal but feel that you are actually about to get it. In proper terms, FLOW is where the difficulty of a challenge matches the skill of the player, however,  I want to talk about...

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